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Poor Economics (Hardcover)
Esther Duflo
 40,660원


The 5 Levels of Leadership (Paperback)
존 맥스웰 지음
 15,280원

Demand: How to Discover It, Exploit It, and Why Everything Depends on It (Paperback)
에이드리언 J. 슬라이워츠키 지... 7,490원

That Used to Be Us (Perfect Paperback)
토머스 L. 프리드먼 지음
 16,640원

2011 베스트!






Brandwashed (Paperback)
마틴 린드스트롬 지음
 18,160원


Disciplined Dreaming (Hardcover)
Josh Linkner
 39,960원

Poke the Box (Hardcover)
Godin, Seth
 19,080원

신간알림
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Sway: The Irresistible Pull of Irrational Behavior (Paperback)

Brafman, Ori 외 지음 / Crown Pub
15,470원(35%할인 / 160원)

The Tipping Point: How Little Things Can Make a Big Difference (Paperback)

말콤 글래드웰 지음 / Back Bay Books
17,290원(35%할인 / 180원)

How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships (Paperback, 2)

레일 라운즈 지음 / Contemporary Books
24,500원(30%할인 / 490원)

Advertising : A Very Short Introduction (Paperback)

Winston Fletcher / Oxford Univ Pr
13,140원(35%할인 / 400원)
 

The Tipping Point : How Little Things Can Make a Big Difference (Paperback)

Gladwell, Malcolm / Abacus
13,330원(40%할인 / 140원)

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle (Hardcover)

Andrea Hiott / Random House Inc
10,260원(67%할인 / 110원)

Media Selling : Digital, Television, Audio, Print and Cross-Platform (Paperback, 5 ed)

Charles Warner / Wiley-Blackwell
106,690원(30%할인 / 1,070원)

Unthinking: The Surprising Forces Behind What We Buy (Paperback)

Beckwith, Harry / Grand Central Pub
6,300원(67%할인 / 70원)
 

The Market Maker's Edge: A Wall Street Insider Reveals How To: Time Entry and Exit Points for Minimum Risk, Maximum Profit; Combine Fundamental and Te (Paperback, Revised)

Joshua Lukeman / McGraw-Hill
28,290원(30%할인 / 290원)

Marketing Plans (Paperback, 6th)

말콤 맥도날드 지음 / Butterworth-Heinemann
10,000원(74%할인 / 500원)

2 Kilo of Kessels Kramer (Paperback)

Pie Books 편집부 지음 / PIE BOOKS
69,340원(40%할인 / 700원)

Advertising for Dummies (Paperback, 2)

Gary Dahl / For Dummies
28,280원(30%할인 / 290원)
 

E-Shock (Paperback, 2nd)

Michael de Kare-Silver 지음 / Amacom
9,600원(60%할인 / 100원)

Improving Customer Satisfaction, Loyalty, and Profit: An Integrated Measurement and Management System (Hardcover)

Gustafsson, Anders 외 지음 / Jossey-Bass
64,300원(30%할인 / 650원)

Unleashing the Power of Digital Signage : Content Strategies for the 5th Screen (Paperback)

Keith Kelsen / Focal Pr
77,100원(30%할인 / 780원)

Marketing Strategy and Uncertainty (Hardcover)

Sharan Jagpal / Oxford Univ Pr
11,770원(90%할인 / 120원)
 

Enterprise Marketing Management: The New Science of Marketing (Hardcover)

Sutton, Dave / John Wiley & Sons Inc
48,870원(30%할인 / 490원)

Brand Advocates: Turning Enthusiastic Customers Into a Powerful Marketing Force (Hardcover)

R. Fuggetta / John Wiley & Sons Inc
32,080원(30%할인 / 330원)

Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership (Hardcover)

Joseph Jaffe / John Wiley & Sons Inc
38,520원(30%할인 / 390원)

Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume (Hardcover)

David Verklin / John Wiley & Sons Inc
38,520원(30%할인 / 390원)
 

Welch Way (Hardcover)

Krames, Jeffrey A. / McGraw-Hill
16,650원(30%할인 / 170원)

Marketing Through Search Optimization (Paperback, 2 ed)

Alex Michael / Routledge
53,950원(30%할인 / 540원)

Hope Is Not a Strategy: The 6 Keys to Winning the Complex Sale (Paperback)

Rick Page / McGraw-Hill
27,000원(30%할인 / 270원)

How to Hire and Develop Your Next Top Performer: The Five Qualities That Make Salespeople Great: The Five Qualities That Make Salespeople Great (Paperback, 2, Revised)

Greenberg, Herbert / McGraw-Hill
24,370원(30%할인 / 250원)
 
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